Analytics

Social media analytics and reporting

Performance across every network in one view, and answers rather than only numbers.

Every connected account, one place

Engagement, reach, follower movement and per-post performance across Facebook, Instagram, LinkedIn, YouTube and X, pulled from each platform's own reporting rather than estimated.

Compare platforms, compare periods, and see which formats and posting times performed for your accounts, instead of applying a general rule from somebody else's blog post.

Reports a client can read

Custom reports for a brand, a period or a campaign, exportable and shareable. For an agency that means the monthly report is generated rather than rebuilt in a spreadsheet.

  • Per-platform and cross-platform views
  • Period comparison, with no comparison shown when there is no earlier period
  • Per-post and per-campaign breakdowns
  • Team activity: assigned, resolved and median first reply, as counts rather than scores

Figures that trace back to something

Where a metric is not available from a platform, the report says so rather than substituting a zero or an estimate. A number somebody makes a spending decision from should be a measurement, or be labelled as not one.

See it on your own accounts

Connect a channel and publish something. That is a shorter route to knowing whether this fits than any amount of reading.